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Our Mission To Create Naturally Sweetened Fitness Supplements

Our Mission To Create Naturally Sweetened Fitness Supplements

At SHIFTED we are committed to making supplements better.

When we started making fitness supplements, every manufacturer we talked to wanted us to use sucralose as the sweetener in our products. 

The reason?  It's just easier to make things taste better AND be low calorie using sucralose.  And while there are no known health issues with sucralose, most of us at SHIFTED are TOTAL HEALTH NUTS who prefer natural sweeteners.

So we set out on a mission.  And that mission is to create delicious, naturally sweetened versions of all of our products.   

Easier said than done.  If you've tasted other company's naturally sweetened supplements you know that they often don't taste great.  

But we aren't willing to compromise on flavor.   We wanted three things:  naturally sweetened and GREAT FLAVOR and low calorie.

To begin this mission, we started off with a naturally sweetened creatine because the simpler the product, the easier it is to make it taste really good with natural sweeteners like monk fruit and stevia.

After creatine, we moved onto naturally sweetened Whey Protein Isolate.  Most of us think that we managed to create Shifted's best tasting product yet in our Strawberry Smoothie flavor of WPI which is sweetened with monk fruit and stevia. 

And many of you agree.  It's quickly become one of our top selling products.   Our huge success in making the Strawberry Smoothie WPI galvanized us in our vision to create a line of naturally sweetened supplements.

This led to us releasing our latest naturally sweetened product, SHIFTED Hydration.  And with SHIFTED Hydration, we went all in, launching five new delicious naturally sweetened flavors:  Lemonade, Grape, Tangerine, Pina Colada and Watermelon.

We're thrilled with how these came out and we're sure you will be too!

As our journey into naturally sweetened products continues, we hope you join along.   We're excited to keep making higher and higher quality supplements for our customers.   Because you are BUILT FOR BETTER.

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